There’s a huge difference between working on your business and working in your business and it relates directly to the difference between leadership and management. As a business owner your most important job is doing the things that relate to working on your business. Most of the things relative to working in the business can and should be delegated to others where possible.
For example, determining the answers to questions like, “Where do I want my business to be this time next year, in five years, etc.? “, or, “Is our product mix the best to help us reach our long-term goals with this business? “, or, “Do I want to run this business myself for the next 20 years or sell it in five years and retire? “, etc., can only be answered by you as the business owner while questions like, “Should I send this shipment by air freight or ground?”, or, “Should I pay this bill now or wait a week when my cash flow is better? “, should be decided by other employees of the business.
Your primary job as the business owner is to work on your business. However, if your businesses small with only a very few employees it is necessary for you to wear many hats. The key here is to make certain you schedule regular time to work on the business and to work on those things that will help you reach your goals and not just on the busyness of day-to-day operations. This is critical not only for the long-term viability of the business, but also to help you, as the business owner, avoid personal burnout.
If you are having difficulty finding the time to work on your business or are unclear about exactly how to accomplish this, we can help. Please contact us at http://www.smallbusinessdoctors.com for coaching and other helpful services.
Cevin's Corner 